STAND NUMBER: H131
Embargo is a beacon based loyalty and rewards platform and CRM system that seamlessly connects users to hundreds of London`s bars, restaurants and cafés.
Embargo allows venues to build close customer relationships, analyse key data and drive instant footfall using a wide range of marketing tools available via the CRM system. Users on the other hand, can enjoy thousands of rewards at their fingertips - just for being loyal at their favourite venues on the platform. They can also discover new places and join their loyalty schemes from the moment they visit.
The goal has been not to digitalise a manual process, but use technology to help the industry to solve an issue that existed for a long time - the disconnect between customers and businesses in the hospitality industry.
Venues on Embargo are connected with their customers through a customer facing loyalty app and a CRM system that allows them to identify their customers, connect and communicate with them. For the first time venues can actively manage their actual customer base and also analyse who and why is returning.
At the same time Embargo is significantly improving the activation process of products at point of sale for beverage companies.
Embargo has grown quickly to the leading hospitality loyalty app and CRM system in London.